Inputs
$12.50
$29.99
Formula: Profit = Amazon Price - Referral Fee - FBA Fee - Product Cost
Profit Modeling
FBA Profit Calculator
Quickly estimate unit economics before sourcing. This model uses a 15% referral fee and a simplified FBA fee estimate.
Results
Meets TargetReferral Fee (15%)
$4.50
Estimated FBA Fee
$5.40
Estimated Profit
$7.59
ROI
60.75%
Net Margin
25.32%
A healthy target is typically positive margin with ROI above 30%.
What To Look For
Profit target
On TargetAim for $5+ net profit per unit
ROI target
On TargetAim for 30%+ ROI for safer buys
Margin target
On Target12%+ margin gives more room for price drops
Quick Sourcing Tips
- - Leave a buffer for repricing and unexpected prep costs.
- - Avoid products with razor-thin margin even if ROI looks acceptable.
- - Validate competition and seller count before buying deeper quantity.
- - Re-check costs when using coupons because they can expire.
- - Track your real fees by category; fee assumptions vary by size and weight.
Rule of thumb: prioritize products with profit above $5 and ROI above 30%, then confirm demand and competition in Keepa.